Year: 2012
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Facebook is Like a Chair… That Confuses and Surprises
Facebook is like a chair… that confuses, defrauds, misleads, spams and surprises users. Facebook as a company doesn’t do these things, but they happen on the Facebook platform through the apps third party developers create for it. Take a look at the ways that Facebook is having to control the permissions that third party applications…
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A Quick Look at the Surface Site
A couple problems I have with Microsoft’s website for Surface. The whole site makes learning about the Surface such a chore. The content is really bad too. Sometimes it feels like they put it through Google Translate a few times and came out with inflated passages like the following: A feat of engineering and a…
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Success for the Mobile Context
The mobile context, where at any given time, for any given reason users will want to do something on their phones or with your app. Your job is to set users up for success. There are a few established ways to achieve that including keeping your app focused, the UI clean, and the language simple.…
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The Social Story of a Brand
It’s impossible for a brand to affect its social story, it can only impact consumers. It’s consumers who contribute to the social story through the experiences they have with a brand, and with 3rd party interactions like the things they see in the news, or the things they hear from friends. The power of the…
