Media Tells Stories
Malcolm Bastien
• 1 min read
Stories are the core to brands, experiences, and customer perspective. Media is how you bring those stories to life through a variety of platforms and channels.
This image works in the role of UX in creating an experience consistent with a brand across platforms and contexts, and it also hints at how the platforms are just different methods of communicating a story.
Malcolm Bastien
Enterprise Agile Coach
Enterprise Agile Coach helping leaders in Fintech, Banking, and HealthTech build fast flow through systems thinking and aligned autonomy, empowering teams to deliver high-performance results at scale.