I called personal analytics and collaboration (in making things) “Future” here because as big as they are, they are still changing. New technology means new ways of creating stories are still appearing. It’s still especially early in brands aligning with either of these. The stories of an Internet of Things might come after this, but … Continue reading Future Stories
This is the first of a series showing just how much of digital marketing is about stories. Here you see green and red timelines as I thought about the last 100 years as a departure from our natural way of sharing. A large part of this series revolves around smart phones, and our world (the … Continue reading The Evolution of Story
This loop breaks down a digital strategy process and identifies the core element of each step. One interesting bit is the connection that brand has; It sets the boundaries for both strategy and UX.
Open Mode 