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Social

Social Media Without the Tweets and Check-ins

After covering social media for years, it’s kind of surprising to see the most popular social media platforms get to a point where user activity doesn’t matter anymore. On Twitter: Dick Costolo: “The Biggest Misconception About Twitter Is That You Have To Tweet To Use Twitter” On Foursquare: “Crowley compared Foursquare’s trajectory to Twitter. Even […]

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General

In the same way you can never go backward to a slower computer, you can never go backward to a lessened state of connectedness A radical pessimist’s guide to the next 10 years – The Globe and Mail (via Instapaper)

Categories
General

YouTube Direct

I like this a lot. It opened up my eyes to something as well. New media wasn’t changing old media. As of now new media was there as something old media was trying to respond to. They tried to offer content for free in different ways, they tried to be more rich, they tried being […]

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General

The Reason That Social Analytics Will Succeed Over Traditional

Because for social media-ites, social media analytics is a lot easier to do anything with. Especially if think you understand people online. (Chances are you do!) There’s more discussion going on these days about social media monitoring and analytics packages being developed, and a rift growing in the future between social media and traditional analytics.  […]

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General

Stop Being So Damned Shady On Twitter

If your only account on Twitter is a corporate account: Stop. Start over. In the past few weeks I’ve been seeing and hearing about more groups joining Twitter but completely try to join in and dictate the terms of the channel. My contention is that this sort of strategy contributes to ruining the brand of […]