• It’s important to realize that we live in a world connected to people and things. While social has already brought us closer to other people, and content helps us navigate the world around us, it’s going to be mobile and analytics that will unlock so much about what we currently see as “Stuff”. Mobile and […]

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  • Future Stories

    I called personal analytics and collaboration (in making things) “Future” here because as big as they are, they are still changing. New technology means new ways of creating stories are still appearing. It’s still especially early in brands aligning with either of these. The stories of an Internet of Things might come after this, but […]

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  • The Evolution of Story

    This is the first of a series showing just how much of digital marketing is about stories. Here you see green and red timelines as I thought about the last 100 years as a departure from our natural way of sharing. A large part of this series revolves around smart phones, and our world (the […]

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  • Digital Strategy

    Trying to visualize the digital strategy process (and understand it better) through a sketch.

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  • After I spent some more time thinking about strategy and UX, I came up with this simple distinction.

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  • This loop breaks down a digital strategy process and identifies the core element of each step. One interesting bit is the connection that brand has; It sets the boundaries for both strategy and UX.

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  • User Experience Strategy

    Looking at a few of the connections to UX Strategy based on some recent reading I’ve done. I had never read about UX Strategy before but found that it put a perfect label on what i had been calling “brand consistency” for so long.

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  • iOS’s Disposable Games

    The other day I was looking through drawings of classic Nintendo characters and I realized that I haven’t replayed any videos games in a long time. In high school and university I spent a lot of my time replaying the games I grew up with like Metroid, Zelda and Final Fantasy. Most of the games […]

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  • Paleo Mode

    CrossFit, The Paleo Diet, and the ways that social media, and mobile devices empower us all seem to match the natural ways for people exercise, eat, communicate, and move respectively. It’s only in the last little bit of history have things gone off track with the how much and how we exercise, how we eat, […]

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  • Twitter’s API updates and it’s direction that third party clients need to provide an experience more consistent with Twitter’s was inevitable for an ad supported network. There’s a lot of missed opportunity for Twitter’s advertisers with so many users using 3rd party clients applications who don’t display Twitter’s ad products. Each application styling it’s own […]

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