Facebook is like a chair… that confuses, defrauds, misleads, spams and surprises users. Facebook as a company doesn’t do these things, but they happen on the Facebook platform through the apps third party developers create for it. Take a look at the ways that Facebook is having to control the permissions that third party applications … Continue reading Facebook is Like a Chair… That Confuses and Surprises
Month: October 2012
Social Media Without the Tweets and Check-ins
After covering social media for years, it’s kind of surprising to see the most popular social media platforms get to a point where user activity doesn’t matter anymore. On Twitter: Dick Costolo: “The Biggest Misconception About Twitter Is That You Have To Tweet To Use Twitter” On Foursquare: “Crowley compared Foursquare’s trajectory to Twitter. Even … Continue reading Social Media Without the Tweets and Check-ins
A Quick Look at the Surface Site
A couple problems I have with Microsoft’s website for Surface. The whole site makes learning about the Surface such a chore. The content is really bad too. Sometimes it feels like they put it through Google Translate a few times and came out with inflated passages like the following: A feat of engineering and a … Continue reading A Quick Look at the Surface Site
Success for the Mobile Context
The mobile context, where at any given time, for any given reason users will want to do something on their phones or with your app. Your job is to set users up for success. There are a few established ways to achieve that including keeping your app focused, the UI clean, and the language simple. … Continue reading Success for the Mobile Context
The Social Story of a Brand
It’s impossible for a brand to affect its social story, it can only impact consumers. It’s consumers who contribute to the social story through the experiences they have with a brand, and with 3rd party interactions like the things they see in the news, or the things they hear from friends. The power of the … Continue reading The Social Story of a Brand
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